e-Business Australia

With so many scams online today finding the right online business opportunity can be quit a challenge. Most successful online entrepreneurs have spent large sums of money and time before figuring out what truly works.

There are three major mistakes online business opportunity seekers make

1. They sign up for a program because they think the product is the greatest thing since sliced bread. If you were selling brand new BMWs for $100 a piece and your car lot is out in middle of nowhere, no one will find you and your end result will be no sales. Don’t look at the product, look at the business model and the marketing system the company has in place. If they have a decent product, websites that convert and a system you can plug into to get people to your site, your chances for success will increase dramatically.

2. Look closely at the quality of training they offer. One of the most common practices is to get people into an opportunity then sell them on the back end with various eBooks on internet marketing. A solid company will have live webinars and step by step videos in their back office that teach you how to market your product on the internet. This should be offered to you at no additional cost. Remember, traffic is the life blood of your online business, without it you have no business at all.

3. Many online business opportunities claim they have great support, then you sign up and find there is little to no support at all. Look for a phone number and call it before signing up to get a better feel of how much support they actually offer. Watch for two numbers, some will have a number for new online business opportunity seekers and a separate number for support. Many companies will answer the phone to sign you up, but once you join getting through on the support line is next to impossible.

Here is an example of what a solid online business model should look like.

After joining your online business opportunity you should be set up with a lead capture page and a website, this is a simple but very powerful model for making money online. The biggest obstacle new people have is getting traffic to their system. This is where the companies training comes in, they should teach you the skills necessary to start getting people to your lead capture page. When a potential prospect arrives at your lead capture page they will have to put in their name and email before being forwarded to your website. Their name and email is captured in an autoresponder. An autoresponder is a program preloaded with a series of follow up emails that are sent out automatically in a structured sequence. This puts your follow up marketing on autopilot.

One tip is to look for online business opportunities that sell high end products. This will allow you to become what is called self funded. Let’s say you make $1000 sale from your online business opportunity. You then put that $1000 into paid marketing methods on the internet. If that $1000 makes you $4000, you reinvest a $1000 and do it all over again. A combination of free and self funded marketing can send hundreds even thousands of people a day to your lead capture page, resulting in exponential growth in your business.

Finding the right online business opportunity can be just as easy as it can be hard. The difference is knowing what to look for when examining different opportunities. There are other variables to look for but the basics I have mentioned here should point you in the right direction.

The Social Networking Market Opportunity: Quantifying market reach, scale and monetization across the value chain, 2010-15

Table of Contents : 
Monetizing Social Networking
Executive summary 12
Social networking market context 12
The dynamics of the social networking marketplace 12
Social networking competitive situation analysis 13
Monetizing the social networking market 14
Stakeholder profiles 15
Chapter 1 Social networking market context 18
Summary 18
Introduction 18
Who is this report for? 19
Development of the social networking market 20
Chapter 2 The dynamics of the social networking marketplace 28
Summary 28
Introduction 29
Notes on data and sources 29
Global overview 30
Market scale and growth 30
Market reach 33
15 leading national markets dominate worldwide 35
Regional markets 37
North America 37
North American social networking markets 38
USA 38
Canada 40
Western Europe 41
Major Western European national social networking markets 44
UK 44
Germany 46
France 48
Italy 50
Spain 51
Central and Eastern Europe 53
Major Central and Eastern European national social networking markets 55
Russia 55
Central and South America 57
Major Central and South American national social networking markets 58
Brazil 58
Mexico 60
Asia 62
Major Asian national social networking markets 64
China 64
Japan 65
South Korea 67
India 69
South East Asia 71
Indonesia 71
Philippines 72
Singapore 73
Other major markets 75
Australia 75
South Africa 77
Turkey 78
Other geographies 79
Forecast market opportunity 80
Factors promoting and restricting the growth of social networking 80
17 national markets will exceed 20m users by 2015 83
Chapter 3 Social networking competitive situation analysis 86
Summary 86
Competitive overview 87
Introduction 87
Facebook – the first global social network 88
Facebook’s rise drives emergence of strategic clarity 96
Likely competitive paths, 2010-2015 100
Competitor monetization strategies, 2010 100
Competitor monetization strategic paths, 2010-2015 101
Chapter 4 Monetizing the social networking market 106
Summary 106
Introduction 107
Note on methodology and sources 108
The consumer expenditure reach of social networking 110
Direct revenues earned through online social networks, 2010 and 2015 114
Direct revenues earned through social networking sites 114
Global overview 114
Revenue 114
ARPU 116
Detail of the scalable markets emerging by 2015 117
Revenue 117
ARPU 118
Implications for stakeholders 120
Models of future monetization 120
Implications for online social network technology infrastructure suppliers 122
Implications for brand owners and advertisers 123
Implications for games, apps and virtual goods developers 125
Implications for networks 127
Chapter 5 Stakeholder profiles 130
Summary 130
Introduction 131
Social networking platforms 132
Facebook 132
QQ.com (Tencent) 134
Twitter 135
MySpace 137
Friendster 139
Hi5 Networks 140
LinkedIn 142
NetLog 144
Cyworld 145
Mixi 146
Social gaming developers 148
Zynga 148
Playdom 148
Playfish 149
SGN 150
Custom social network services 152
Elgg 152
TweetMeme 153
Brands using social networks 154
Kimberley Clark 154
Majestic Wines 154
Chapter 6 Appendix 157
Index 157
List of Figures
Figure 1.1: Launch dates of major social network sites 21
Figure 2.2: Social network user growth (users m), 2009-15 by region 31
Figure 2.3: Proportion of population using social networks by region (%), 2009-15 33
Figure 2.4: Social network user growth (users per country, m), 2009-15 36
Figure 2.5: Social network user growth in North America (users m), 2009-15 37
Figure 2.6: Percentage of population using social networks in North America, 2009-15 38
Figure 2.7: Social network overview for the US 39
Figure 2.8: Social network overview for Canada 40
Figure 2.9: Social network growth in Western Europe (users, m), 2009-15 42
Figure 2.10: Percentage of population using social networks in Western Europe, 2009-15 43
Figure 2.11: Social network overview for the UK 45
Figure 2.12: Social network overview for Germany 47
Figure 2.13: Social network overview for France 48
Figure 2.14: Social network overview for Italy 50
Figure 2.15: Social network overview for Spain 52
Figure 2.16: Social network growth in Central and Eastern Europe (users, m), 2009-15 54
Figure 2.17: Percentage of population using social networks in Central and Eastern Europe, 2009- 15 54
Figure 2.18: Social network overview for Russia 55
Figure 2.19: Social network growth in Central and South America (users, m), 2009-15 57
Figure 2.20: Percentage of population using social networks in Central and South America 2009-15 58
Figure 2.21: Social network overview for Brazil 59
Figure 2.22: Social network overview for Mexico 60
Figure 2.23: Social network growth in Asia (users, m), 2009-15 62
Figure 2.24: Percentage of population using social networks in Asia, 2009-15 63
Figure 2.25: Social network overview for China 64
Figure 2.26: Social network overview for Japan 66
Figure 2.27: Social network overview for South Korea 67
Figure 2.28: Social network overview for India 69
Figure 2.29: Social network overview for Indonesia 71
Figure 2.30: Social network overview for the Philippines 73
Figure 2.31: Social network overview for Singapore 74
Figure 2.32: Social network overview for Australia 76
Figure 2.33: Social network overview for South Africa 77
Figure 2.34: Social network overview for Turkey 78
Figure 2.35: PEST analysis for the social networking market 80
Figure 2.36: Social network growth by region (users, m), 2009-15 82
Figure 2.37: Top 10 national social networking markets by unique user numbers, 2015 83
Figure 3.38: Leading global social networks by unique user numbers (m), end 2009 89
Figure 3.39: Leading global social networks by regular unique user numbers (m), end 2009 92
Figure 3.40: Major social networks’ regular users as a proportion of total unique users (%), end 2009 94
Figure 3.41: Social networks’ monetization strategy, 2010 100
Figure 3.42: Social network user category / segment ownership in the US 102
Figure 4.43: Top 7 national social networking markets by consumer spending reach, 2015 112
Figure 4.44: Global social networking direct revenues by segment ($bn), 2010-15 115
Figure 4.45: Global social networking ARPU by segment ($), 2010-15 116
Figure 4.46: Top 10 national markets by direct social networking revenue ($bn), 2015 117
Figure 4.47: Top 10 national markets by direct social networking ARPU ($), 2015 119
Figure 4.48: Global direct social gaming revenues ($bn), 2010-15 125
List of Tables
Table 2.1: Social network user growth (users m), 2009-15 by region 31
Table 2.2: Proportion of population using social networks by region (%), 2009-15 34
Table 2.3: Social network market scale and growth in the US, 2009-15 39
Table 2.4: Social network market scale and growth in Canada, 2009-15 41
Table 2.5: Facebook user reach and market rank in Western Europe, December 2009 43
Table 2.6: Social network market scale and growth in the UK, 2009-15 45
Table 2.7: Social network market scale and growth in Germany, 2009-15 47
Table 2.8: Social network market scale and growth in France, 2009-15 49
Table 2.9: Social network market scale and growth in Italy, 2009-15 51
Table 2.10: Social network market scale and growth in Spain, 2009-15 52
Table 2.11: Social network market scale and growth in Russia, 2009-15 55
Table 2.12: Social network market scale and growth in Brazil, 2009-15 59
Table 2.13: Social network market scale and growth in Mexico, 2009-15 61
Table 2.14: Social network market scale and growth in China, 2009-15 65
Table 2.15: Social network market scale and growth in Japan, 2009-15 66

 
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How many friends have approached you with excitement bubbling out of every pore in their body.

“…… you’ve GOT to take a look at this online business!!!!” All you’ve got to do is get TWO people who want to earn $1000 a week! You know two people don’t you!?!? Then they get two people into their online business, and THEY get two people and it just explodes and pretty soon you don’t have to do ANYTHING and you can quit your job and do nothing!!”

Your gut instinct tells you this online business sounds unbelieveably good (you don’t know how right you are) but you sign up anyway. With that comes a monthly autoship of $100-$300, but who cares? Pretty soon you’ll be making three times that in a week!

6 months later, you’re disillusioned, your online business is severely in the red from your once-in-a-lifetime-opportunity and you’ve only signed up 6 people into your business and 5 have left as quick as they came.

Been there, done that … I’m slightly ashamed to say, except I didn’t even sign up anywhere near 6 people in my online business!!

What is opportunity? How do you recognise it? What separates reality from fake? When does that gut instinct tell you it’s real?

What most people don’t realise is that all the things they’ve been taught for their online business do work to a degree. It’s just that most of us will NEVER master the skills required to do them effectively. That is what separates real opportunity from fake opportunity, now listen carefully;

* REAL opportunity is something YOU can do.

* FAKE opportunity is something a very talented, skilled person with an amazing skillset can do … you can’t right now, or rather, not you until you’ve spent years mastering those skills.

Some of the things people try and make money through an online business are;

* writing their own ebook and selling it online.

* network marketing, travel, health, fuel, and more health…

* selling other peoples products as an affiliate marketer.

* stuffing envelopes (don’t even go there)

* selling things on ebay.

* creating a product and selling it online, eg: a boardgame etc…

* and many other minors

Here’s the other side of the online business coin;

* there are thousands of ebooks out there, great ebooks that aren’t being sold because the writer doesn’t have the marketing knowledge to do so.

* 98% of network marketers fail due to been taught a system which the companies KNOW doesn’t work, but it sounds much easier than REAL network marketing.

* 95% of affiliate sales are made by 5% of the affiliate market, a staggering 95% failure rate.

* Money from envelopes? You’re kidding right?

* A recent survey showed that over half of the 3,500 products surveyed on ebay had no bids on them at all! Only 175 items out of the 3,500 had more than 1 bid on them. Not as hot as what people make it out to be is it?

* creating physical products takes thousands of dollars in design, production costs, advertising, you have to have reasonable capital to even THINK this is a good road to travel down.

I’ve written writing ebooks, I’ve been involved in network marketing, I’ve tried being an affiliate marketer, stuffing envelopes, selling on ebay, never tried creating my own product though, knew that would be too expensive.

NONE of those online businesses worked.

Why?

Because each of those online businesses required SKILLS. Skills that take YEARS to master, and those that have mastered them become extremely wealthy. I’ve spent well over $20,000 on courses and some of the top training courses around and learnt ALOT! But what I eventually realised was the time taken to master these skills is immense!

The fact of the matter is that most people in their 30s, 40s, 50s and 60s don’t have the TIME or the MENTAL ENERGY to sit down and learn how to write a sales letter that people just HAVE to buy off if they read it. That takes YEARS to learn and many more years to master.

Many many people are ALMOST successful, because they are good, they are brilliant, they are talented, but they just fall short. The reason why is they CANNOT get other people to do what they do in their online business. Not happening…

The vast majority of people don’t have the required skills to be successful, skills like; * knowing where and how to find the right prospects.

* writing great sales letters that make your prospects foam at the mouth to get to your product.

* designing a website that ‘draws’ a person into wanting to know more.

* setting up autoresponder emails, sequences, and timings.

* closing people on your product, knowing what to say when they say no, or are not sure it they want to buy it.

* knowing how to upload information onto websites.

* buying and registering domain names, then setting up killer websites under that specific domain.

* Writing articles, press releases, and blogging effectively.

* the expensive and ever-changing Pay Per Click Advertising.

* where do I stop?

The time taken to learn all these skills is incredible, the cost … more than a little, and the effort … huge!

People don’t know how to do ALL those things I just listed! A select few do, and they reap the golden rewards. But for joe and joette average – no way!

People are different, some people can do some things really well, others they fail at miserably. A great webdesigner is often TERRIBLE at selling things. A great salesperson has NO CLUE how to set up an autoresponder sequence. Your online business requires ALL of those skills.

What would work best for people is a system! This system would do EVERYTHING that I’ve talked about, it would free you up to just point people in the direction of it through techniques that are simple, proven and effective. This system would need to have a good track record. It would have to have statistics and conversion rates backing it up, and it would need to do everything by itself.

It would need:

* great sales letters.

* fascinating and informative websites.

* a masterful follow up system.

* a way to close people without being pushy or using cunning sales tactics.

* an easy system of attracting people to these websites and sales letters that doesn’t involve talking to people or hassling your friends and family.

That would a REAL opportunity because EVERYONE could do it, right? It’s not an opportunity that looks great but the skills required to be successful in it are incredibly difficult to master, that’s a FAKE opportunity, when something is NOT what it appears to be. Don’t be fooled…

The simplest way to earn money on the internet is to invest in a turnkey online business opportunity instead of struggling to build a total system from scratch. Turnkey means that everything is all set up and ready to go; like you would get into a car, start the engine and then drive off. A turnkey online business opportunity is especially attractive for newbie’s and people that have little experience in website design and setting up systems. What is unfortunate though, is the fact that the majority of programs of this nature only have limited openings because of personalized support, updates, and assistance all given by the program owner.

Types of Turnkey Online business Opportunity program.

There are a number of different types of turnkey online business opportunity programs, so it is possible that you will find one that appeals to you. Some of the most popular ones are completely set up online stores that have products and services, and others are specially designed systems that you can follow step by step to generate an income online. For people that have busy schedules and can only allow so much time after work to pursue their extra internet incomes, turnkey online business opportunities is definitely the best possible choice. This will allow you to build up the income to a level when you can eventually quit your job and manage the businesses completely from home which is naturally everyone’s dream after all.

The top 2009 turnkey business opportunity.

One of the most highly rated programs of this nature that has also been acclaimed in the media is a program known as Maverick Money Makers. This program has been implemented by a well known millionaire Mack Michaels. This program allows limited exclusive positions to groups of 3000 people at a time which can be mentored and helped to achieve stunning earnings from $100 per day to thousands of dollars per day. The investment to join this turnkey online business opportunity is well worth it and the small monthly subscription will hardly make a dent in the earnings you achieve.

Invest in a better financial future!

Like most people that get internet access, you will also wish to earn an extra income online that will supplement your already over stretched budgets, and you will come across thousands of offers that make a very frustrating choice. Instead of throwing away money on programs that you are not sure will work or not invest in the best designed turnkey online business opportunity that is there to help opportunity seekers and entrepreneurs globally.  Unfortunately at the time you read this Maverick Money Makers may already be closed but it is worth checking out to see whether this is the case or not.

No matter what program you invest in to make money online you are going to have to do some serious work in getting it up and running. You may have to invest in websites, marketing, advertising and traffic building before you see any real results. If you are a little inexperienced in all this then your best bet is to look for an easy turnkey online business opportunity. Turnkey means that everything has already been set up for you and all you have to really do is start the car so to speak. A lot of internet millionaires choose prefer not to tell you their real secrets because that would mean you become stiff competition for them. You may even work harder than they are and out earn them. Fortunately some are beginning to give back to others and share their wealth and for this reason you can now find a few easy turnkey online business opportunity programs that are well worth every penny you invest in them.

Copy me and make Money Online

The easiest way to earn money on the internet for newbie’s is to invest in a turnkey online business opportunity where you can duplicate each system exactly as it has been laid out rather than struggling to build a total system from scratch.  There is a brand new system where it is possible to copy me and make money online. The online millionaire is fanatical about helping people make money with this Copy’N Profit System and those that have invested in it so far are absolutely thrilled!  What is unfortunate though, is the fact that only have limited openings are available because of the personalized support you enjoy, updates, and the assistance all given by the program owner. As at writing this article there was 4000 positions available. Apologies if you find this program already closed.

Similar Types of Turnkey Online business Opportunity programs

There are a number of different similar types of easy turnkey online business opportunity programs like the one mentioned above but they are snapped up by eager online entrepreneurs that know their value. When you find easy turnkey business opportunities, you will never have to jump around again and waste money on program after program. Another popular easy turnkey  online business opportunity are these fully set up online stores that already have products and services built in. When you join these programs your job is simple and that is marketing. A portion of the profits goes to you. These turnkey online business opportunities are superb for people that have limited time perhaps after work in the evenings to pursue their extra internet incomes in the mission to finally work at home.

Best possible 2009 turnkey business opportunity while available.

Since the launch this month Copy N Profit has become one of the most highly rated programs of easy turnkey online business opportunities and I am sure that later on when the positions have been filled the owner will re-launch it again to allow new memberships. The investment to join this easy turnkey online business opportunity is well worth it, and the small monthly subscription will hardly make a dent in the earnings you achieve. Don’t even think twice if there are still positions open because you will be sorry later for sure!

Choosing the right online business opportunity can be very confusing. Today most internet users are bombarded with different offers to join an online business opportunity. What makes it harder to choose is some of the online businesses are just scams. Choosing which online business to go with is a task in itself. There are many different factors to consider before making your choice. First, you will need to look at your personal situation and analyze where you are at. Next, you will need to take a look at the different online businesses and analyze them. Lastly you will have to turn your online business into a profitable venture for yourself.

The first item to look at is yourself. How much experience do you have with dealing or starting an online business? If you are a beginner you will want to look for a business that provides training and guidance. You will also want to look for a qualified mentor. How much time can you put aside to work your online business? Many people make the mistake of thinking they will not have to put in much time to grow their online business. Just because your business is online does not mean it will not require time. The final question is, how much money can you afford to invest in your business? There are many tools you will need to start your online business. Number 1 would be your website. Do you have the experience to build your own website or will you have to hire someone to build one for you. How will you advertise your online business? Through free methods or through paid advertising? These are all things to consider before joining any online business opportunity.

The next item to look at, is the online business opportunity. One of the main things to remember is you cannot get something for nothing. You will have to build your business. No one is going to make you a six figure income. You should take a hard look at any company that promises to do all the work for you. Again you cannot get something for nothing. When choosing which business to start, I believe you have to learn from experience. There are many businesses out there, you should go with the one you feel most comfortable with. With of course a couple of guidelines to follow. First do not play with money you cannot afford to lose. You may not be successful in your first online business attempt and that is fine. But do not use your rent money or income you need to survive on your online business. The longer you can keep on working your online business, the greater chance you have of succeeding. Next if your online business fails do not quit, keep going and learning. Many people quit after there first attempt, if you quit you will never succeed. Have you ever been in a bad relationship? After you broke up with your boyfriend or girlfriend, did you stop dating completely? Most people would answer they continued to date after their first relationship went sour. The same goes with your online business just because one online business did not workout for you, does not mean that all online businesses are bad.

Lastly you will have to learn how to market your online business. Which is a completely different subject but it can be done if you are willing to put in the work.

The main thing to remember when choosing your online business opportunity is the online business will not make you rich. No matter what any online business offers you, they will not just give you 5 grand a month for signing up. The only thing that can make you rich is you. If you build your online marketing skills, you will be able to pretty much sell anything and make money online. Do not rely on the online business opportunity but rather rely on yourself and you will succeed.