e-Business Australia

MAKESIXFIGURESNOW.COM Social Network Marketing tip This will greatly improve you traffic to your site. Visit my blog at mikecoleblog.com

Recent survey numbers highlight how Internet traffic is growing exponentially and is poised for a 600% increase by 2012. The huge increase in Internet traffic comes at a time when the convergence of mobile search technologies and local search capabilities will drive the growth of online marketing, local search and mobile search to similar heights – while driving foot traffic to businesses large and small that have a “digital footprint” in today’s surging digital economy.

Staggering numbers from worldwide networking leader Cisco Systems predict a six-fold increase in global traffic on the Internet, highlighting the increasingly important role online marketing and internet advertising will play for businesses large and small as consumers increasingly move online to do both shopping and “Windows shopping”. Cisco released its Visual Networking Index (VNI) Forecast for 2007-2012 on June 16th, which predicts that we will see a 600% increase in Internet traffic by 2012. Cisco’s VNI projections predicts that Internet traffic will double roughly every two years as a result of “a combined annual growth rate of 46 p[er cent form 2007 to 2012.

The key component in this surge of Internet traffic will be video streaming. Cisco predicts that by 2012, “video traffic alone will be 400 times the traffic carried over the U.S. portion of the Internet in 2000. Increasingly, marketing agencies and advertisers are moving off traditional media and moving online to exploit the consumer movement to the Internet. Significantly, much of this consumer movement online will result from the increasing tendency of consumers to access the Internet from handheld mobile devices – a trend that will only increase as RIM, Nokia and other cellular phone and mobile device manufacturers move to keep pace with Apple that just recently released its next-generation 3G iPhone.

Cisco is predicting that mobile data will roughly double each year from 2008 to 2012, highlighting the importance that mobile search will play in an emerging digital economy. Jupiter Research, a leader in online research analysis, has projected that annual revenue from mobile search revenues are expected to hit $US4.8 billion dollars annually by 2013.

As technologies converge, the driver behind these anticipated huge jumps in online advertising and mobile search numbers is – not surprisingly for those who have been tracking the emerging technologies of Web 2.0 – local search. Jupiter predicts that in the emerging digital economy, local search will be the most popular service amongst all advertisers and will attract 40% of all mobile search ad spending between 2008 and 2013.

The convergence of technologies that is fostering the growth in mobile search, and particularly local search, was illustrated by Google CEO, Eric Schmidt. Sitting down for a much-publicized interview with CNBC’s Maria Bartiromo earlier this spring, the head of the search engine giant touted how improvements in mobile search capabilities on advanced mobile handhelds (such as the BlackBerry or Apple’s iPhone) combined with advances in Google Maps and Google’s local search capabilities are making real time, and precise geopraphic local search a reality.

”(W)henever I fly somewhere,” Schmidt told CNBC, “I open up … my iPhone or my BlackBerry, and, boom, there’s everything in my world as I’ve landed in a country I’ve never been in. It’s a remarkable achievement.” Schmidt notes that Google has been tracking the huge increase in use of Google Maps local search technology. “(T)here’s been a huge increase in maps, Google Maps, hugely successful,” Dr. Schmidt reports. “(W)hen I want to go to the equivalent of a Starbucks, I just type “Starbucks,” it says it’s over there. For me, that’s just a huge–a huge improvement. And that service is available almost everywhere in the world.”

What is common practice for Google’s high-flying and technologically enriched CEO is increasingly becoming commonplace for the digital consumer on the street. The predicted growth in internet traffic, together with the radical shift of advertising dollars to online marketing and the growing tendency of Internet-savvy consumers to take up mobile search, clearly forecast where commerce and e-commerce is headed. While there may still be local niche markets that depend on foot traffic to drive their business, increasingly it is a company’s digital footprint that drives customer traffic to its online site or storefront. And the vehicle driving that electronic traffic is mobile search. As online traffic balloons between now and 2012, the importance on local search, mobile search and online marketing will also balloon.

Did you know that more and more people are earning heaps of money by writing and selling articles online? This is because a lot of online entrepreneurs are more than willing to spend as much as $20/article.

Tips to Become a Freelance Ghostwriter

1. First, establish your expertise on the online arena. You need something that you can use to convince your potential clients that you have the capability to offer them with high quality articles or those that can help them grow their ebusiness. Create an online portfolio that will impress these people. I recommend that you write an ebook, at least 10-15 articles, and some newsletters and post them on your website. Through these, your prospects can gauge if you can meet their needs.

2. Pricing strategy. Since you are new in this endeavor and since you are competing with established ghostwriters, it would work to your advantage if you charge a little less. This will give your prospects a reason to try you out. I’d say charge $1-$3/500-word article. I know this doesn’t sound much but you can eventually increase your prices once you have already proven yourself in the online arena.

3. Find prospective clients. Aside from emailing those people who might get interested on what you offer, you may also opt to join freelancing sites like Odesk, getafreelancer, and Elance. In these sites, you’ll be able to easily connect with people who are looking for ghostwriters. They will create projects that you can bid on. Ensure that you offer 100% satisfaction to your clients as they are allowed to leave feedback on your profile. As you know, great feedbacks will help you acquire more clients.

If you are an ebusiness owner, you must know that without traffic, there is no way that you’ll be able to make a sale. You can attract interested people to your website by simply writing and distributing articles online.

Use Articles to Drive Traffic to Your Website

1. Know what your readers really want and give it to them. First, conduct survey or perform an extensive keyword research to get the pulse of your target readers. Get to know what topics they usually search for online and write about them. This is the most effective way to capture their attention in no time.

2. Use killer titles. Dramatically improve your open rate by using titles that online users will be happy to click on. Make them benefit-driven; tell your target readers ahead of time what’s in it for them. Also, ensure that they are concise, short, but extremely powerful. They must target emotional hot buttons and they must be well-written.

3. Make your articles informative. Your main goal in distributing your articles online is to convince your readers that you are really good on what you do and that you are the best solution to their problems. This can happen if you make your articles speak volumes about your expertise. They must be loaded with fresh and useful information that your readers will surely appreciate.

4. Insert links on your resource box. These links are the gateway to your website. To boost your click through rate, I recommend that you use anchor texts instead of plain URLs. Use the most popular keywords on your chosen niche that your readers can easily identify with.

As you may know, Facebook is no longer just for friends to keep in touch with each other. So, without any further delays, let’s get started on promoting and earning more money for your business on Facebook! Simply follow the 5 simple steps below.

1. Go to the sign-up page at http://www.facebook.com/pages/create.php  (This applies to you only if you don’t have an accoutn yet, which I suspect most you do)

2. Choose an appropriate category for your business. This can’t be changed later (if you want to change it, you have to delete that page and start another one), so take the time to choose wisely. Play with the drop-down lists to see the variety of options. Note that you can make a Facebook Page for a single product and there is no limit to the number of Facebook pages you can set up.

3. Type in your business or product or brand name and click “Create Page.”

4. Enter a short description of your business and a Website URL in the “Add Information To This Page” area. If possible, upload your logo as a photo/image.

5. Click on the hyperlink for your business name in the top left corner and click “publish this page.” This step is necessary so that others can see your business profile.

ONE IMPORTANT STEP TO MAKE on your new profile page, click “Add to my products” so that you become the first “fan” of your own business. From this, your other “friends” on Facebook will see something on their site like “Andrew Wang is a fan of your business name.” If any of your friends decide to become a friend to your business, then THEIR friends will see a similar message and the “good virus” begins to spread the word about your business, name or brand.

One powerful feature I love about Facebook Pages is the ability of the Page Administrator (Yes, that’s YOU) to monetize the Page on Facebook. This can be done through applications (including third party applications), but if you already have the ability to carry out sales transactions on your own Website, simply use a link to send Facebook Page visitors to your sales site.

Facebook suggests that you can leverage the effectiveness and viral distribution of your Facebook Page by adding Facebook Social Ads. “Create an ad creative and attach it to stories in News Feed or in the left-hand Ad Space. Social Ads increase the number of friends who will see the story when they visit Facebook, and you can also target the ads to specific demographics.” For more about this, visit this page.

You can school yourself more about how to set up and use Facebook Pages by going to the HELP area and see all the most frequently asked questions. Of particular interest if you already have started a Facebook Group, it can be converted into a Facebook Page. See more about this in the FAQ link just mentioned.

So, start investing some time out now to learn about the powerful features and potential add-ons to make a Facebook Page an effective piece of your overall marketing plan.

Respect,

Allurre

CEO/Artist/Producer/Designer
LUXLIVIN ENTERTAINMENT

P.S For more golden exclusive marketing and money-making tips, come visit

http://www.luxlivinonline.com